Data.ai

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Data.ai - overview

Established

2010

Location

San Francisco, CA, US

Primary Industry

Marketing/Advertising

About

Founded in 2010 and based in California, US, Data. ai, formerly known as App Annie operates as a digital analytics platform that provides insights and metrics for mobile applications through artificial intelligence. Some of the firm's clients include Outfit 7, Disney, BiteDance, Snapchat, Microsoft, Amazone, etc. In March 2024, Sensor Tower, Inc.


, a portfolio company of AngelPad, Bertelsmann Digital Media Investments, etc, acquired Data. ai from Greenspring Associates, Greycroft Partners, Headline, etc. data. ai offers a range of tools for app developers, marketers, and executives, including - Mobile Performance Score (MPS): Benchmark app functionality across critical KPIs; App Intelligence: Uncover competitive ASO insights for organic growth; Market Research: Gain deep industry insights and competitive tactics; User Engagement Solutions: Enhance customer retention and lifetime value; and Monetization Analytics: Optimize revenue streams with in-depth spending behavior analysis.


Current Investors

Headline, Greycroft, IDG Capital

Primary Industry

Marketing/Advertising

Sub Industries

eMarketing/Digital Marketing, Analytics & Performance Software, Application Integration Software, Sales & Marketing Software

Verticals

AdTech, Artificial Intelligence, Mobile Apps

Company Stage

Add-on

Total Amount Raised

Subscriber access only

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