D.code

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D.code - overview

Established

2015

Location

Seoul, -, South Korea

Primary Industry

Retail

About

D. code, based in South Korea, specializes in high-end fashion, offering designer collections that blend innovative design with functionality, targeting fashion-forward consumers and outdoor enthusiasts alike. D. code is a fashion company that focuses on high-end products and offers collections from various renowned designers.


Founded in 2015 in Seoul, South Korea, the company has successfully completed five deals, with its most recent funding round being a Series B, raising KRW 10 billion on January 5, 2021. The firm is co-founded by Jun. Jung, Mark Le, and Tuan Ngo, with Jun. Jung currently serving as CEO.


The Series B funding was led by Shinhan Venture Investment along with KT Investment, Mirae Asset Venture Investment, SV Investment, and Yuanta Investment, raising a total of KRW 10 billion. D. code offers a diverse range of high-end fashion products, prominently featuring collections from designers such as Balenciaga, Universal Works, OAMC, Salomon, and Our Legacy. These collections are characterized by innovative designs and functionality, catering to fashion-savvy individuals and outdoor enthusiasts.


Balenciaga’s latest collection emphasizes core tailoring techniques, while Universal Works draws inspiration from vintage American casual styles. D. code's products are accessible to global consumers, particularly in major fashion hubs across North America, Europe, and Asia. D.


code's revenue model comprises direct-to-consumer sales through their online platform, allowing customers to pre-order and purchase designer collections. The checkout process is streamlined, presenting a curated selection of products. Revenue is generated through individual sales and partnerships with select retailers carrying exclusive lines. Flagship collections are often priced at a premium, reflecting the luxury positioning of the brands, enhanced by high-quality materials and exclusive designs that appeal to affluent consumers and fashion aficionados.


Following its Series B funding in January 2021, D. code plans to use the KRW 10 billion raised to develop overseas logistics centers and expand its product categories. The company aims to launch new products and enter new geographic markets, enhancing its global footprint, though specific regions and product details have yet to be disclosed.


Current Investors

Coolidge Corner Investment, Mashup Ventures, SV Investment

Primary Industry

Retail

Sub Industries

Footwear, Beauty & Hygiene, Accessories, Clothing Stores

Website

www.itsdcode.com

Verticals

E-commerce, Mobile Apps

Company Stage

Ceased Operations

Total Amount Raised

Subscriber access only

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