Croakies Inc.

Croakies Inc. is a manufacturer specializing in eyewear retainers and accessories designed for active individuals, providing secure solutions for eyewear retention during outdoor activities and sports. Founded in 1977, Croakies Inc. is based in Bozeman, US, and produces eyewear retainers and accessories.

In January 2017, the company was acquired by Hilco Vision, a portfolio company of Blue Point Capital Partners. The founder's history and previous ventures are not detailed publicly. Croakies has participated in one funding deal, with the most recent occurring in January 2017. Croakies® specializes in designing and manufacturing a variety of eyewear retainers and accessories for active lifestyle enthusiasts.

Their product range includes adjustable and non-adjustable eyewear retainers, sunglasses chains, and a comprehensive eyewear survival kit, crafted from a durable Cotton and Lycra® blend. These products are intended for secure eyewear retention during activities like hiking, running, kayaking, and skiing, establishing Croakies as a preferred choice for both everyday and technical users. Croakies generates revenue through direct-to-consumer sales and partnerships with retailers and wholesalers. Their flagship products include the Original Neoprene sunglasses straps and various eyewear retainers, marketed at competitive prices.

Customers purchase these items online or through retail channels, benefiting from a straightforward buying process. Croakies also offers a Lifetime Warranty on its products, reinforcing customer loyalty and promoting repeat purchases, contributing to a stable revenue model. Following the acquisition in January 2017, Croakies plans to leverage its resources for product innovation and market expansion. The company is developing new eyewear accessories aimed at enhancing user experience, with specific release dates yet to be announced.

Additionally, Croakies is targeting international markets for growth, although specific regions have not been disclosed. The recent acquisition is expected to support these initiatives by providing necessary investment for product development and market reach.