Creative Drive, Inc.
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Creative Drive, Inc. - overview
Established
2015
Location
New York, NY, US
Primary Industry
Marketing/Advertising
About
Creative Drive, Inc. is a company focused on providing innovative digital marketing solutions that enhance customer engagement and drive business growth across various industries. Founded in 2015 in New York, US, Creative Drive, Inc. specializes in digital marketing and commerce strategies.
The company was acquired by Accenture in August 2020 from Bertram Capital. Myles Peacock currently serves as CEO, with co-founders Brad Tuckman and Jay Stradwick having led the company's initial vision. Creative Drive, Inc. specializes in transforming product, marketing, and commerce strategies for clients across various industries.
Their core offerings include digital product design and development, integrated marketing solutions, and advanced commerce platforms, all aimed at enhancing customer experiences and driving business growth. The company's services cater to a diverse client base, including leading organizations in sectors such as healthcare, automotive, and financial services. Key end-users include both businesses seeking to enhance their digital capabilities and consumers seeking improved engagement through optimized digital experiences. The company operates globally, with significant engagements in North America, Europe, and Asia-Pacific, ensuring that its innovative solutions meet the needs of clients in dynamic and varied markets.
Creative Drive, Inc. generates revenue through a multifaceted business model that encompasses consulting, technology services, and outsourcing. Transactions typically occur through project-based contracts, ongoing service agreements, and strategic partnerships, allowing clients to engage with the company in a manner that aligns with their business goals. The company offers a range of pricing structures, including fixed-price contracts for specific projects and subscription models for ongoing access to services.
Flagship services, such as customer experience analytics and digital engineering solutions, play a significant role in revenue generation, reflecting the firm's commitment to delivering high-value outcomes for its clients. The diverse pricing options and service offerings ensure that Creative Drive, Inc. can accommodate a broad spectrum of client needs, thereby driving sustained revenue growth across various geographical markets. Creative Drive, Inc.
aims to enhance its portfolio by launching new digital marketing products by the end of 2023, specifically targeting advancements in customer engagement technologies. The company plans to expand its operations into the Asia-Pacific region by 2024, aiming to tap into emerging markets. The acquisition by Accenture in August 2020 is expected to provide the necessary resources and strategic direction to support these growth initiatives.
Primary Industry
Marketing/Advertising
Sub Industries
Market Research & Consulting, Sales & Marketing Software, Content Management Software, Analytics & Performance Software
Website
www.creativedrive.com
Total Amount Raised
Subscriber access only
Creative Drive, Inc. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Trade Sale | Completed | Creative Drive, Inc. | - | ||||||||
| Add-on | Completed | CreativeDrive EMEA Ltd. | - | ||||||||
| Add-on | Completed | Decora Content | - | ||||||||
| Private Debt | Completed | Creative Drive, Inc. | - | ||||||||
| Merger | Completed | KSC Studio LLC, Sandbox Studio LLC | - |
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