Craze

Based in India, Craze is a technology company providing an integrated people operating system that automates HR, payroll, finance, and IT processes for businesses, enhancing operational efficiency and user experience. Craze specializes in streamlining operational processes for businesses, particularly in the HR and finance sectors. The company was founded by Deepit Patil and Kabir Nagral, with Kabir Nagral currently serving as CEO. Craze is headquartered in Mumbai, India.

Craze offers an integrated people operating system designed to streamline and automate HR, payroll, finance, and IT processes for businesses. The core product includes features such as automated payroll processing, error-free salary and tax calculations, performance reviews, and comprehensive leave and attendance management. By centralizing various operational tasks into a single dashboard, Craze reduces the reliance on manual processes that often lead to errors and inefficiencies. The company primarily serves startups and growing teams across India, facilitating smooth onboarding, offboarding, and compliance management through a user-friendly interface and real-time data synchronization.

Craze generates revenue through a subscription-based pricing model tailored to the specific applications utilized by clients. The transparent pricing structure features no minimum user commitments or hidden fees, allowing businesses to select core functionalities essential for their operations and expand as needed. This approach ensures clients only pay for what they use, supporting a range of administrative tasks from payroll processing to compliance reporting, particularly suitable for B2B transactions.