Crayon Group Holding ASA
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Crayon Group Holding ASA - overview
Established
2002
Location
Oslo, -, Norway
Primary Industry
Business Support Services
About
Crayon Group Holding ASA is a provider of software and cloud solutions, focused on optimizing IT resources for enterprises through procurement, IT cost management, and advanced cloud services. Founded in 2011 and headquartered in Oslo, Norway, Crayon Group Holding ASA specializes in software procurement and IT services. The company has engaged in 7 deals, with the most recent being a TRADE SALE in December 2024, where SoftwareONE AG agreed to acquire Crayon for NOK 11. 6 billion.
CEO leadership includes Geir Gulliksen, Melissa Mulholland, Nanna Petursdottir, Rolf Stadler, and Vikas Bhonsle. Crayon provides a range of services designed to optimize IT resources, focusing on software procurement, IT cost management, and cloud solutions. The company aids enterprises in enhancing operational efficiency and achieving cost reductions through smart licensing and cloud strategies. Crayon serves a diverse clientele comprising 10,000 enterprise customers and 10,000 resellers, impacting around 200,000 SMBs worldwide, with key markets in North America, Europe, and parts of Asia.
In the most recent fiscal year of 2022, Crayon reported a revenue of NOK 542,894,112. 9 and an EBITDA of NOK 74,899,610. 2, demonstrating a robust business model centered on software procurement and IT management services. Following the acquisition by SoftwareONE AG, expected to finalize in December 2024, Crayon aims to accelerate growth through enhanced resources and strategic initiatives.
Plans include the launch of new software solutions and expansion into emerging markets. The NOK 11. 6 billion acquisition will support these growth strategies by providing capital for product development and market penetration.
Current Investors
KKR, SoftwareONE AG, Da Vinci Capital Management
Primary Industry
Business Support Services
Sub Industries
Consulting Services, Accounting/Finance Software, Systems Management Software
Website
www.crayon.com
Verticals
Cloud Computing, Cloud Computing
Company Stage
Add-on
Total Amount Raised
Subscriber access only
Crayon Group Holding ASA - timeline of key events
Crayon Group Holding ASA - financials
| Fiscal Year Ended | Dec 31, 2012 | Dec 31, 2013 | Dec 31, 2014 | Dec 31, 2015 | Dec 31, 2016 | Dec 31, 2017 | Dec 31, 2018 | Dec 31, 2019 | Dec 31, 2020 | Dec 31, 2021 | Dec 31, 2022 | Dec 31, 2023 | Dec 31, 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue (USD) | 2,046,656,656 | 3,045,316,000 | 3,731,813,000 | 4,687,943,000 | 6,015,162,000 | 7,301,712,000 | 9,047,526,000 | 13,618,020,000 | 19,599,455,000 | 26,438,331,000 | - | - | - |
| % Revenue Growth (YoY) | - | 48.8% | 22.5% | 25.6% | 28.3% | 21.4% | 23.9% | 50.5% | 43.9% | 34.9% | - | - | - |
| EBITDA (USD) | 75,802,303 | 147,200,000 | 137,839,000 | 97,465,000 | 91,719,000 | 103,842,000 | 177,055,000 | 249,926,000 | 381,414,000 | 590,974,000 | - | - | - |
| Operating Income (USD) | 16,206,202 | 81,241,000 | 67,446,000 | (20,978,000) | (7,299,000) | 32,158,000 | 100,576,000 | 77,057,000 | 241,112,000 | 416,431,000 | - | - | - |
| Operating Margin | 0.8% | 2.7% | 1.8% | (0.4%) | (0.1%) | 0.4% | 1.1% | 0.6% | 1.2% | 1.6% | - | - | - |
| % EBITDA Margin | 3.7% | 4.8% | 3.7% | 2.1% | 1.5% | 1.4% | 2.0% | 1.8% | 1.9% | 2.2% | - | - | - |
| NET Income (USD) | (26,528,820) | 26,277,000 | (10,416,000) | (32,920,000) | (30,213,000) | (50,734,000) | 10,999,000 | (19,289,000) | 126,831,000 | 253,947,000 | - | - | - |
| % Net Margin | (1.3%) | 0.9% | (0.3%) | (0.7%) | (0.5%) | (0.7%) | 0.1% | (0.1%) | 0.6% | 1.0% | - | - | - |
Crayon Group Holding ASA - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Trade Sale | Completed | Crayon Group Holding ASA | - | ||||||||
| Add-on | Completed | Rhipe Ltd. | - | ||||||||
| Private Placement/Follow on | Completed | Crayon Group Holding ASA | - | ||||||||
| Add-on, Trade Sale | Completed | Crayon Group Holding ASA | - | ||||||||
| Add-on, Trade Sale | Completed | Crayon Group Holding ASA | - |
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Crayon Group Holding ASA - employee data
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