Country Pure Foods

Country Pure Foods is dedicated to producing a wide variety of nature-based beverages and frozen novelties, catering to health-conscious consumers with nutritious and sustainable options. Country Pure Foods, founded in 1948 and headquartered in Akron, US, focuses on the production of plant-based beverages and frozen novelties. The company was acquired in December 2019 by Blue Point Capital Partners for USD 37 mn from Sapporo Holdings and Toyota Tsusho America. The deal marked a significant change in ownership and strategy for the firm, which has been involved in three different investment rounds to date.

Tony Muscato serves as the CEO. In December 2025, Peterson Farms, Inc. acquired Country Pure Foods from Blue Point Capital Partners. Country Pure Foods specializes in the production of a diverse range of nature-based beverages and frozen novelties.

Their core product offerings include plant-based beverages such as almond milk and oat milk, a variety of fruit and vegetable juices, juice concentrates, and frozen novelties. The company serves multiple sectors including foodservice, K–12 schools, healthcare, and retail across the United States. The brands under Country Pure Foods, such as Ardmore Farms, SideKicks™, and VBlend®, are aimed at delivering high-quality beverages that align with consumer demands for taste and sustainability. Country Pure Foods generates revenue through a combination of direct sales and partnerships with various sectors, including restaurants, schools, and healthcare facilities.

Their distribution model involves both B2B transactions and retail partnerships, allowing them to reach a broad client base. The firm's flagship products, like SideKicks™ and Ardmore Farms, are integral to their offerings and are strategically positioned in the market to appeal to both consumer and institutional clients. Flexible pricing structures for bulk purchases and contracts help facilitate consistent revenue through volume sales while maintaining relationships with key clients across the industry. Country Pure Foods plans to leverage the recent acquisition by Blue Point Capital Partners to expand its product offerings and market reach.

The company is designing new plant-based beverages aimed at health-conscious consumers, with potential launches set for late 2020. The firm is also targeting expansion into new geographic regions, specifically aiming to increase its presence in the Midwest and Southeast US by the end of 2021. The USD 37 mn funding from the recent Buyout will be utilized to support product development and enhance marketing strategies to penetrate these new markets.