Cortex Intelligence

Cortex Intelligence is a provider of Go-to-Market intelligence solutions, utilizing artificial intelligence to enhance business strategies across sectors such as retail and consumer goods. Founded in 2003 in Rio de Janeiro, Brazil, Cortex Intelligence specializes in delivering GTM intelligence solutions. The company has secured a total of 4 deals, with its most recent funding round, Series C, completed on September 30, 2022, raising BRL 260 million. This round was led by Lightrock, with participation from Riverwood Capital and Softbank Latin America Ventures.

The company was co-founded by Diego Sánchez, Kakhaber Kirtadze, and Ofir Perl, with Alexander Cross and Leonardo Rangel currently serving as CEOs. Cortex Intelligence specializes in Go-to-Market (GTM) intelligence solutions that leverage artificial intelligence to optimize business strategies across various sectors, including retail and consumer goods. The core product offerings encompass GTM Intelligence for B2B and B2B2C markets, providing clients with data-driven insights to enhance their marketing, sales, and communication strategies. Notable features of their platform include the ability to identify new points of sale (PDVs) and market segments that a client’s business does not currently service, alongside a comprehensive analytics suite for real-time decision-making.

Their services cater primarily to B2B and B2C companies throughout Latin America, focusing on major markets such as Brazil, Mexico, and Argentina. The company’s clientele spans various industries, including logistics, e-commerce, and traditional retail, enabling them to customize their offerings based on specific industry needs. Cortex Intelligence generates revenue through a subscription-based model for its GTM intelligence platform, providing continuous access to its data and analytics services. Clients typically enter into service agreements that outline subscription terms, including access to personalized dashboards, key performance indicators, and regular data updates.

Revenue is supplemented through strategic partnerships with retailers and wholesalers that utilize Cortex’s insights to enhance their operational efficiencies. The company has developed flagship services tailored for B2B customers, focusing on market prospecting and sales forecasting, thereby creating a structured transaction environment that drives recurring revenue. The pricing plans are designed to accommodate various client sizes and needs, ensuring that both large enterprises and smaller firms can integrate Cortex's solutions into their strategies. In September 2022, Cortex Intelligence raised BRL 260 million in Series C funding to scale growth, enhance its Sales Intelligence solutions, and accelerate investments in Marketing, Sales, and After-sales.

The company plans to expand its offerings with new products aimed at improving service delivery and customer engagement. Additionally, Cortex is targeting expansion into new geographic markets within Latin America, specifically in countries like Chile and Colombia, by 2024 to broaden its client base and service reach.