Contactually, Inc.

Contactually, Inc. was a customer relationship management (CRM) platform focused on helping professionals effectively nurture and manage their business relationships through automation and insights. Founded in 2011, Contactually, Inc. was a CRM platform that assisted users in managing their business relationships effectively.

The company operated out of Washington, US, and had successfully closed 9 deals by its final deal in February 2019. This was a pivotal year for Contactually, as it was acquired by Compass, Inc. from several investors, including 500 Global and Blossom Street Ventures, for an undisclosed amount. The company raised a total of USD 10.

829 mn, with its latest funding round being a Secondary Stock Purchase amounting to USD 1. 000 mn. The CEO and founder details are currently not available. Contactually was primarily known for its CRM platform designed to assist professionals in nurturing and managing their business relationships.

The platform offered features such as automated follow-ups, reminders for client interactions, and insights that helped users optimize their networking efforts. It catered to real estate agents and other professionals who needed a systematic approach to relationship management, enabling them to enhance client engagement and retention. The service operated for a decade until its closure on March 31, 2022, primarily serving users in the United States, including individual agents and larger real estate firms. Contactually’s revenue model was based on subscription plans, allowing users to engage with the platform through pre-paid annual subscriptions.

In its final month, the company provided services at no cost to users and issued pro-rated refunds to customers on annual plans. The pricing structure typically involved monthly or annual fees, reflecting the value placed on its core CRM functionalities, and established a direct relationship with its clientele, largely from the professional services sector. In February 2019, Contactually was acquired by Compass, Inc. , which aims to enhance its technology and platform through this acquisition.

As part of its strategic direction, Compass plans to integrate Contactually's capabilities into its offerings, although specific upcoming products or geographic expansions have not been detailed. The acquisition will leverage Contactually's established CRM features to strengthen Compass's position in the real estate market.