Coded

Coded is a software development company specializing in operational efficiency solutions for businesses. Their innovative software platform streamlines processes across various sectors, driving productivity for mid to large-sized enterprises. Coded is focused on delivering a proprietary software platform that enhances operational processes for businesses. The company was founded by Ahmad Marafi and Charles Stauffer, with Ahmad Marafi serving as the CEO.

Based in Kuwait City, Kuwait, Coded raised USD 1. 3 mn in Seed funding on July 23, 2019, led by KISP Ventures, alongside investors such as 500 Global, Sharq Capital, Sijam Ventures, and Sirdab Lab. The total amount raised by the company is USD 1. 3 mn.

Coded specializes in a range of products aimed at optimizing business operations. Its flagship offering is a proprietary software platform that streamlines operational processes for mid to large-sized enterprises across sectors like manufacturing, logistics, and retail. Launched in recent years, this software has gained traction in key markets including North America, Europe, and parts of Asia. Coded also offers implementation support and maintenance services, helping clients maximize the value of their investments, particularly for operational managers and decision-makers relying on data-driven insights.

Coded generates revenue through a subscription-based model, enabling clients to access its software services on a recurring basis. Clients typically engage in agreements that span from monthly to annual subscriptions, ensuring a consistent income stream for the firm. Sales transactions are made directly to businesses, with pricing plans customized according to the size and requirements of each client. The main software platform is often bundled with a variety of service levels, which may include premium support and additional features, fostering long-term client relationships.

Following the funding round in July 2019, Coded plans to utilize the USD 1. 3 mn raised to further develop its software offerings and expand its market reach. The company aims to launch new enhancements to its software platform aimed at improving user experience and functionality, while targeting expansion into emerging markets in the Middle East and Southeast Asia by 2023. This growth strategy will leverage the recent investment to facilitate product development and increase market penetration.