Cob Inc.

Cob Inc. , based in New York, US, specializes in creating corn-free snacks using popped sorghum, catering to health-conscious consumers with dietary restrictions. Cob Inc. was founded in 2022 in New York, US.

The company focuses on producing innovative snacks free from corn, primarily utilizing popped sorghum. It has completed one deal to date, with the most recent deal occurring on November 3, 2025. In November 2025, Cob Inc. raised an USD 5 million in seed funding led by individual investor, with the participation from new investors Bullish, Daxos, Furthermore, Venrex, and other unspecified investors also participated in the round.

Jessica Davidoff and Novak Djokovic co-founded the firm. Cob specializes in the production of corn-free snacks, primarily utilizing popped sorghum as its core ingredient. This ancient supergrain is highlighted for its nutritional benefits, including prebiotic fiber that promotes digestion, sustained energy, and anti-inflammatory properties. Cob's product line includes a variety of flavored popped sorghum snacks, such as Olive Oil Pink Salt, Seriously Cheesy, Cacio E Pepe, and Mediterranean Herb.

These snacks cater to consumers with dietary restrictions, particularly those avoiding corn due to allergies or other health concerns. Cob's target market primarily includes families, health-conscious individuals, and those following gluten-free diets, with products available in both retail locations and direct-to-consumer channels across various geographical markets, including the United States and Canada. Cob's revenue generation structure is based on a direct-to-consumer sales model, along with partnerships with retailers and wholesalers. Transactions typically involve customers purchasing products through the company's website, where they can order individual items or subscribe for regular deliveries, thus enabling a streamlined purchasing experience.

Pricing is structured to cater to diverse customer needs, with individual product costs reflecting the premium quality of the ingredients used. Noteworthy offerings, such as the various flavored popped sorghum snacks, serve as the flagship products within the company's portfolio. Through these avenues, Cob effectively engages its customer base, fostering loyalty and repeat purchases in a growing health-oriented market. In November 2025, Cob Inc raised an undisclosed amount in Seed funding led by individual investors, with participation from Bullish, Daxos, Furthermore, Venrex, and others.

The company will utilize this funding to expand operations and enhance its development efforts. Plans include launching new product lines and expanding into additional geographic markets, though specific details on these new products and targeted regions have not been disclosed.