CitrusJoy

Have updates for this profile? Please contribute data

= Subscriber Access Only

You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.

With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.

CitrusJoy - overview

Established

2013

Location

Shanghai, -, China

Primary Industry

Software

About

CitrusJoy is a digital solutions provider focused on enhancing user engagement through innovative platforms that streamline communication and customer relationship management for businesses, particularly small and medium-sized enterprises. Founded in 2013, CitrusJoy is headquartered in Shanghai, China. The company specializes in providing digital solutions aimed at improving customer engagement and communication for businesses. Under the leadership of CEO Yi Zhu, the firm has completed a total of 3 deals, with the most recent funding round occurring on November 7, 2016, raising an undisclosed amount in A+ funding from investor Xizang Yunyou Investment Management.


CitrusJoy specializes in developing and offering a suite of digital solutions designed to enhance user engagement and streamline communication for businesses. Their core offerings include a user-friendly platform that integrates customer relationship management (CRM) tools, analytics, and communication features. These solutions cater primarily to small and medium-sized enterprises (SMEs) across various sectors, including retail, hospitality, and e-commerce, improving client retention and satisfaction. The company has successfully expanded its services into multiple global markets, including North America, Europe, and parts of Asia.


CitrusJoy generates revenue through a subscription-based model, allowing clients to access their suite of services on a monthly or annual basis. This model includes various tiers of service tailored to meet operational needs, from basic packages to advanced solutions with comprehensive analytics capabilities. The pricing is designed to be scalable according to the features and level of support required by clients. The company also enhances its revenue through partnerships with strategic resellers and direct sales to end-users.


CitrusJoy is actively developing upcoming products aimed at further enhancing its digital solution offerings, with plans to launch these innovations in 2024. The company intends to expand its reach into new markets, specifically targeting regions in Southeast Asia by the end of the next fiscal year. The recent funding from November 2016 will be utilized to support product development initiatives and market expansion efforts, reinforcing CitrusJoy's commitment to advancing their service capabilities and client engagement strategies.


Current Investors

Xizang Yunyou Investment Management, Atom Ventures, Shunwei Capital

Primary Industry

Software

Sub Industries

Gaming

Website

www.citrusjoy.com

Verticals

Mobile Apps

Company Stage

Series A

Total Amount Raised

Subscriber access only

Time to go Pro

Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.