Circle Media Inc.

Circle Media Inc. specializes in digital safety solutions for families, offering tools to manage and monitor children's online activities, thus ensuring secure and responsible internet usage. Founded in 2014 and headquartered in Portland, US, Circle Media Inc. is known for its innovative approach to digital safety.

The company was acquired by Intersections Inc. in December 2021, which recognized its technology and expertise to enhance security features. The founding team includes Jelani Memory and Sean Kelly, with Anne Bryan serving as CEO and Joe Casey as another key executive. Circle Media has successfully completed six funding deals, with its most recent round being a Series B that raised USD 20.

00 mn, contributed by investors such as Netgear Inc. , Relay Ventures, T-Mobile USA, and Third Kind Venture Capital. Circle Media Labs, Inc. offers its flagship product, Aura Parental Controls, which comprises an app and an internet filtering device specifically designed for families.

This suite of digital safety solutions empowers parents to oversee and regulate their children’s online experiences, addressing issues such as exposure to inappropriate content, excessive screen time, and cyberbullying. With customizable features, parents can filter harmful websites, impose time limits on apps like YouTube and Snapchat, and monitor real-time activity across various devices. Circle Media Labs operates on a subscription-based revenue model, allowing families to access its Aura Parental Controls with various pricing tiers that suit different needs. The direct-to-consumer sales strategy enables households to subscribe to monthly or annual plans, providing comprehensive online safety features.

This approach has led to a solid client base, comprising thousands of families who prioritize digital safety and monitoring solutions. With the acquisition by Intersections Inc. , the strategy for future growth focuses on enhancing the delivery of security features through Circle Media's technology. The company aims to expand its offerings, potentially launching new products designed to further improve digital safety for families.

Additionally, Circle Media is looking to penetrate new geographic markets, targeting regions across North America, Europe, and parts of Asia by mid-2023. The recent funding of USD 20. 00 mn will be utilized to support these initiatives, ensuring that the company can enhance its product offerings and expand its market reach.