Chowly, Inc.

Chowly, Inc. is a technology company that enhances operational efficiency for independent restaurants through a comprehensive platform, facilitating off-premise operations and direct customer engagement via integrated marketing and ordering solutions. Founded in 2015, Chowly, Inc. is headquartered in Chicago, US, and operates with a focus on improving restaurant profitability through a digital platform.

The company has completed three deals, with the most recent funding being a SERIES A round on July 1, 2018, where they raised USD 5. 8 mn led by Math Venture Partners and included investors such as Hyde Park Venture Partners and Valor Equity Partners. The company was co-founded by Sterling Douglass and Martin Holden-White, who have contributed their expertise from previous entrepreneurial ventures. Chowly provides a comprehensive platform designed to enhance the profitability of independent restaurant operators by streamlining off-premise operations.

Their core offerings include a marketing website and first-party online ordering system that facilitate direct customer engagement, along with integrations with third-party delivery marketplaces to consolidate orders into a single Point of Sale (POS) system. The platform incorporates dynamic pricing tools that adapt in real-time to market conditions, helping restaurants optimize their pricing strategies. Chowly serves a diverse client base, including over 17,000 restaurants across the United States, enabling them to manage operations efficiently while driving revenue growth. By offering these integrated solutions, Chowly addresses the common challenges of order management, marketing visibility, and operational efficiency faced by restaurant operators nationwide.

Chowly generates revenue primarily through subscription-based models that provide access to its platform's suite of tools and services. Restaurants subscribe to utilize features such as marketing websites, online ordering integrations, and dynamic pricing capabilities, all designed to boost sales and operational efficiency. Partnerships with point-of-sale systems and third-party delivery services contribute to the revenue structure, ensuring a seamless user experience for clients. The firm offers tiered subscription plans that align with the needs of different restaurant operators, promoting flexibility and scalability as businesses grow.

This structured approach fosters long-term relationships with clients, allowing them to maximize profitability through enhanced order management and marketing strategies. Chowly plans to leverage the USD 5. 8 mn raised in its most recent SERIES A round to support the development of new product features and expand its market presence. The company is focusing on enhancing its platform with advanced tools designed for improved restaurant management and customer engagement, with plans to launch these updates in the upcoming quarters.

Additionally, Chowly aims to penetrate new markets, specifically targeting expansion into major metropolitan areas across the US, aiming for a broader reach by 2023.