Chive International, LLC

Chive International, LLC operates in the fast-casual dining sector, providing healthy and authentic Chinese cuisine tailored for urban university environments, emphasizing seasonal ingredients and a diverse menu. Founded in 2015 and headquartered in New York, US, Chive International, LLC specializes in fast-casual Chinese dining. The company was established by Wanting Zhang and Yong Zhao. They have successfully raised USD 5.

00 mn in Seed funding on October 25, 2019, with LDR Ventures leading the round alongside Dom Capital Group and other individual investors. To date, the company has engaged in 4 deals. Chive International, LLC offers a diverse selection of healthy Chinese dishes, featuring saucy noodle bowls, rice bowls, and fresh salads. Their menu is designed to highlight seasonal produce while catering to modern dietary preferences.

Meals are available as individual orders, family meals, and group catering, targeting urban university customers, including those at Columbia University, Yale University, and Virginia Tech. Chive International, LLC generates revenue through direct-to-consumer transactions, with meal orders placed in-person or via contact-free delivery and pickup. Their pricing strategy is clear-cut, aiming at individual and family meal packages. The focus on fresh ingredients and customization fosters customer loyalty, supported by promotional efforts that increase engagement and foot traffic to their locations.

Following the Seed funding round in October 2019, Chive International, LLC plans to leverage the USD 5. 00 mn raise to expand its menu offerings and enhance its operational reach. They are exploring the introduction of new seasonal dishes to meet evolving customer preferences. Additionally, the company is targeting expansion into more urban university markets to diversify its customer base.

Specific timelines for these initiatives are being developed.