Cerberus Interactive, Inc.

Cerberus Interactive, Inc. is a technology company that specializes in creating engaging gaming experiences that merge digital interactions with real-world environments through innovative platforms. Founded in 2017 in Austin, US, Cerberus Interactive, Inc. focuses on developing immersive gaming platforms.

The company raised USD 1. 75 mn in Seed funding in August 2019, co-led by MobilityWare. The founder, Sami Khan, has a background in gaming entrepreneurship, contributing to the company’s innovative approach to gameplay and user interaction. Cerberus Interactive, Inc.

has developed unique gaming platforms that include ATLAS: EMPIRES and ATLAS: EARTH. ATLAS: EMPIRES allows players to claim virtual land that corresponds to their real-world locations, enhancing engagement through missions that earn loyalty and uncover treasures. Meanwhile, ATLAS: EARTH provides a marketplace for buying and selling virtual real estate, allowing users to own and trade 3D-modeled landmarks. Both products have been designed to target a global audience, encouraging interaction with local environments and fostering community engagement.

Cerberus Interactive, Inc. generates revenue primarily through in-game transactions associated with ATLAS: EMPIRES and ATLAS: EARTH. The dual-layered transaction model allows players to earn rewards through shopping missions linked to physical retail partners, directly contributing to the company’s revenue. Players can also purchase virtual land or enhancements through in-game purchases, facilitating a value exchange within the gaming ecosystem.

Cerberus Interactive, Inc. plans to leverage its recent funding of USD 1. 75 mn raised in August 2019 to enhance existing platforms and launch new products. The company is set to expand its reach into urban areas beyond Austin, targeting cities with high engagement potential by 2022.

The funding will be utilized to develop additional gaming features and improve the user experience, aiming to solidify its market presence.