Celera Systems, Inc.
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Celera Systems, Inc. - overview
Established
2000
Location
Mequon, WI, US
Primary Industry
Software
About
Based in Wisconsin, US, and founded in 2000, Celera Systems, Inc. operates as an information technology company that offers software solutions. The company was founded by its CTO Kevin Klein. In June 2025, SaaS Opportunity Capital acquired Celera Systems LLC.
Celera Systems provides omnichannel marketing and sales enablement solutions tailored for the financial services and insurance industries. The company’s platform includes core products like Storefront and Workbench. Storefront supports omnichannel marketing execution with features like dynamic kitting, suitability filtering, and personalized content delivery. Workbench provides administrative control over content, kits, and versioning, enabling granular item approvals and hierarchical data structuring.
Following the June 2025 acquisition the company plans to broaden its offering in the financial market.
Current Investors
SaaS Opportunity Capital
Primary Industry
Software
Sub Industries
Marketing/Advertising, Analytics & Performance Software, Application Integration Software, Sales & Marketing Software
Website
www.celerasystems.com
Verticals
Cloud Computing
Company Stage
Mature - Buyout
Total Amount Raised
Subscriber access only
Celera Systems, Inc. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Buyout | Completed | Celera Systems, Inc. | - |
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