CashIn

CashIn, based in Riyadh, Saudi Arabia, provides innovative digital solutions for the fuel and energy sector, enhancing operations with advanced technology that streamlines fueling processes and transaction management. Founded in 2022, CashIn specializes in delivering digital solutions to the fuel and energy station sector. The company was established by Abdulkarim Zrik, Obay AlMadi, and Omar Alrammah, who is currently the CEO. CashIn specializes in providing innovative digital solutions tailored for the fuel and energy station sector.

The company’s core offerings include a handheld device designed to streamline fueling operations, allowing users to manage fuel orders, select fuel types, activate pumps, and complete transactions seamlessly. Additionally, the platform supports a variety of digital payment methods, ensuring compliance with ZATCA Phase 1 and 2 E-invoicing regulations. Clients benefit from enhanced inventory management capabilities that enable real-time monitoring of fuel levels, leak detection, and safety measures. Furthermore, CashIn offers a centralized dashboard that consolidates station data, facilitating oversight of inventory, sales transactions, and pricing controls.

The company's products serve a diverse client base, including fuel station operators and energy businesses across markets such as the Middle East, Asia, and parts of Europe. CashIn’s revenue model is primarily structured around direct sales of its digital solutions to fuel and energy stations, complemented by potential subscription-based services for ongoing support and software updates. Transactions typically involve clients purchasing the company's handheld devices and software licenses, which are essential for optimizing their operations. Additionally, revenue may be generated through partnerships with fuel station operators, who integrate CashIn’s solutions into their existing workflows to improve efficiency and enhance customer experience.

The firm’s flagship products, including its handheld device and centralized dashboard, are designed to meet the operational needs of its users, contributing to a streamlined transaction process that minimizes cash reliance and accelerates payment procedures. Through these offerings, CashIn directly addresses the operational challenges faced by its clients in the fuel sector. In February 2026, CashIn raised SAR 60 million in series A funding led by investor Impact46. The company will use the February 2026 funding to support fuel station expansion in Saudi Arabia, enhanced AI and analytics, and stronger integration with ecosystem stakeholders.

Additionally, CashIn is targeting expansion into new geographic markets, with particular emphasis on increasing its presence in regions across the Middle East and Asia.