Cars.com
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Cars.com - overview
Established
1997
Location
Chicago, IL, US
Primary Industry
Internet
About
Cars. com is a leading online automotive marketplace that connects buyers and sellers of vehicles, providing comprehensive resources for a seamless car buying experience. Founded in 1997 in Chicago, US, Cars. com operates as an online platform that facilitates the buying and selling of new and used vehicles.
The company was established by a team of founders including Anthony Liatsis, Christine Roberts, Rohit Agarwal, and Shervin Kalimi. Under the leadership of CEO Alex Vetter, Cars. com has maintained a focus on enhancing user experience and expanding its online services. Cars.
com operates as a comprehensive online automotive marketplace that connects buyers and sellers of both new and used vehicles. The company’s primary offerings include a platform for browsing car listings, including detailed specifications, pricing information, and reviews. Users can filter searches based on specific criteria such as make, model, year, and price range, effectively addressing the needs of consumers looking for reliable vehicle options. Additionally, Cars.
com provides resources for car dealerships to list their inventory and connect with potential buyers. The platform serves a diverse clientele, ranging from individual consumers seeking personal vehicles to dealerships looking to enhance their online presence and reach. Cars. com predominantly operates in the United States, catering to a wide geographical market that encompasses major urban centers as well as suburban and rural areas.
Cars. com generates revenue primarily through advertising and subscription services aimed at automotive dealerships. Dealerships pay to list their inventory on the platform and gain visibility among potential buyers. The transaction model typically involves a combination of monthly subscription fees and performance-based advertising costs, which are structured to drive traffic and leads to the dealerships.
Additionally, Cars. com may offer premium advertising packages that provide enhanced visibility for specific listings. The pricing structure varies based on the services selected, including options for featured placements and targeted marketing campaigns, significantly contributing to its revenue stream from both direct consumer engagement and B2B transactions with car dealerships.
Primary Industry
Internet
Sub Industries
Web Applications
Website
www.cars.com
Verticals
E-commerce, InsureTech
Total Amount Raised
Subscriber access only
Cars.com - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Trade Sale | Completed | DealerRater | - |
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