Carnegie Dartlet LLC
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Carnegie Dartlet LLC - overview
Established
1983
Location
Westford, MA, US
Primary Industry
Marketing/Advertising
About
Founded in 1983 and based in Massachusetts, US, Carnegie Dartlet LLC operates as a provider of marketing services such as digital marketing campaign execution, marketing research, brand training solutions, and creative and content development for higher education institutions. In February 2024, Shamrock Capital acquired Carnegie Dartlet LLC from New Heritage Capital. The firm as of July 2024, is led by its Partner and Chairman, Joe Moore, and CEO, Gary Colen. Carnegie Dartlet specializes in connecting colleges with prospective students through deep human connections.
The company leverages psychometric methodologies and data-driven insights to drive enrollment, retention, and brand affinity. The company offers a suite of services including brand strategy, digital marketing, enrollment strategy, financial aid optimization, lead generation, and website design & development, among others, tailored to meet the unique needs of educational institutions. The February 2024 acquisition will strengthen Carnegie Dartlet LLC's product offerings and help it grow in an inorganic way.
Current Investors
New Heritage Capital
Primary Industry
Marketing/Advertising
Sub Industries
Market Research & Consulting, eMarketing/Digital Marketing, Education & Training Services
Website
www.carnegiehighered.com
Verticals
Research (Non-Medical)
Company Stage
Mature - Growth Capital
Total Amount Raised
Subscriber access only
Carnegie Dartlet LLC - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Secondary Buyout | Completed | Carnegie Dartlet LLC | - | ||||||||
| Add-on | Completed | Fire Engine RED | - | ||||||||
| Add-on | Completed | CLARUS Corporation | - | ||||||||
| Add-on | Completed | mStoner, Inc. | - | ||||||||
| Growth | Completed | Carnegie Dartlet LLC | - |
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Carnegie Dartlet LLC - employee data
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