CardCash.com

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CardCash.com - overview

Established

2008

Location

East Windsor, NJ, US

Primary Industry

Internet

About

CardCash. com is a gift card exchange platform that facilitates the buying, selling, and trading of gift cards, enabling users to save on retail purchases and convert unused gift cards into cash. Founded in 2008 by Elliot Bohm and Marc Ackerman, CardCash. com is headquartered in East Windsor, US.


The company operates as a gift card exchange, focusing on providing consumers with an avenue to utilize unspent gift cards. In December 2014, CardCash. com raised USD 6 million in Venture Debt funding from Sterling National Bank, marking its latest funding round. The firm has engaged in 2 different deals since its inception, showcasing its focus on enhancing its marketplace for gift card transactions.


CardCash operates as a gift card exchange platform that allows consumers to buy, sell, and trade gift cards from a variety of brands. The company's core offerings include discounted gift cards, providing users with savings of up to 7% on gift cards valued between USD 100 to USD 1000, along with varying discounts for smaller denominations. The platform serves a diverse customer base, including everyday consumers looking to maximize their purchasing power, as well as businesses needing bulk gift card solutions. CardCash is primarily focused on the U.


S. market, targeting states with a high volume of retail activity, where consumers frequently receive gift cards that may go unused. The service is designed to convert the estimated USD 140 billion in unspent gift cards into tangible savings and cash options for users. CardCash generates revenue through the transaction fees associated with buying and selling gift cards on its platform.


Customers purchase discounted gift cards directly from CardCash, while sellers can convert their unused gift cards into cash or credit, creating a fluid marketplace. The transaction structure is primarily B2C, with individual consumers engaging in direct purchases or sales of gift cards. The pricing model includes fixed discounts on various denominations, such as up to 3. 4% off gift cards valued between USD 5 and USD 100, which encourages transactions by providing immediate savings to buyers.


Additionally, the company may offer partnership opportunities with retailers and businesses that wish to engage in bulk buying or selling programs, enhancing its revenue streams through increased volume and strategic alliances within the retail sector. In December 2014, CardCash. com raised USD 6 million in Venture Debt funding from Sterling National Bank. The funds are intended to support the company's plans for future growth, which include expanding into new markets across the U.


S. and enhancing its platform technology to improve user experience. The management is currently designing new products aimed at increasing engagement and transaction volume on the platform, with specific timelines for launch being developed.


Current Investors

AltaVair, Sterling National Bank

Primary Industry

Internet

Sub Industries

Search Engines

Website

www.cardcash.com

Verticals

E-commerce

Company Stage

Growth Stage/Expansion

Total Amount Raised

Subscriber access only

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