Cafe24 Co., Ltd.
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Cafe24 Co., Ltd. - overview
Established
1999
Location
Seoul, -, South Korea
Primary Industry
Marketing/Advertising
About
Based in Seoul, South Korea, founded in 1999 by co-founders Lee Jae-suk and Woo Chang-gyun. Cafe24 Co. , Ltd. was formerly known as Simplex Internet Co.
, Ltd. The company's platform is used in China, Japan, the Philippines, Vietnam, and Taiwan. Amazon. com, Alibaba Group, JD.
com, Rakuten, Lazada Group, VIP. com, Mogujie, and other worldwide firms are among the company's partners. In 2017, the company changed its company name to Cafe24 Co. , Ltd.
Cafe24's worldwide e-commerce network is used by almost 1. 7 million Korean retail sites as of February 2018. Cafe24 debuted on the tech-heavy Kosdaq market in 2018 under the Tesla Rules, an initial public offering (IPO) criteria that permit promising but loss-making businesses to go public in certain situations. In August 2021, Naver acquired 20% of Cafe24.
The company conducts online transactions using e-commerce platforms. The company's offerings include shopping mall solutions, advertising, marketing, and hosting infrastructure. In 2020, the firm earned an operating profit of KRW 8. 4 billion on revenue of KRW 247.
3 billion. Its revenue has grown from around 10 billion won in the early 2000s to 247. 3 billion won in 2020. The company plans to launch offices in India and Europe.
Current Investors
Naver, Google Holdings, NHN Investment Partners
Primary Industry
Marketing/Advertising
Sub Industries
eMarketing/Digital Marketing
Website
www.cafe24corp.com
Verticals
E-commerce
Company Stage
Mature
Total Amount Raised
Subscriber access only
Cafe24 Co., Ltd. - timeline of key events
Cafe24 Co., Ltd. - financials
| Fiscal Year Ended | Dec 31, 2011 | Dec 31, 2012 | Dec 31, 2013 | Dec 31, 2014 | Dec 31, 2015 | Dec 31, 2016 | Dec 31, 2017 | Dec 31, 2018 | Dec 31, 2019 | Dec 31, 2020 | Dec 31, 2021 | Dec 31, 2022 | Dec 31, 2023 | Dec 31, 2024 | Dec 31, 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue (USD) | 50,556,239,081 | 55,765,896,798 | 60,890,993,568 | 70,324,878,735 | 82,880,270,130 | 101,869,462,201 | - | 165,386,968,963 | 217,244,740,399 | 247,336,104,449 | 276,273,527,233 | 279,320,775,569 | - | - | - |
| % Revenue Growth (YoY) | - | 10.3% | 9.2% | 15.5% | 17.9% | 22.9% | - | - | 31.4% | 13.9% | 11.7% | 1.1% | - | - | - |
| EBITDA (USD) | 4,951,023,745 | 52,974,198 | 4,677,915,039 | 594,896,331 | 2,746,550,493 | 2,706,690,126 | - | 21,753,183,928 | 23,091,115,421 | 29,197,239,180 | 9,700,480,128 | 4,192,481,079 | - | - | - |
| Operating Income (USD) | 2,568,771,573 | (3,132,592,353) | 822,920,240 | (4,161,474,956) | (1,957,460,880) | (2,129,667,874) | - | 15,586,723,928 | 9,836,691,421 | 8,373,244,180 | (19,945,250,872) | (29,744,997,921) | - | - | - |
| Operating Margin | 5.1% | (5.6%) | 1.4% | (5.9%) | (2.4%) | (2.1%) | - | 9.4% | 4.5% | 3.4% | (7.2%) | (10.6%) | - | - | - |
| % EBITDA Margin | 9.8% | 0.1% | 7.7% | 0.8% | 3.3% | 2.7% | - | 13.2% | 10.6% | 11.8% | 3.5% | 1.5% | - | - | - |
| NET Income (USD) | 2,388,902,252 | (2,077,690,501) | (2,921,708,897) | (3,917,420,131) | (1,881,150,595) | (1,342,197,615) | - | (28,248,530,016) | 7,782,007,668 | 8,561,300,675 | (18,050,181,576) | (49,863,959,686) | - | - | - |
| % Net Margin | 4.7% | (3.7%) | (4.8%) | (5.6%) | (2.3%) | (1.3%) | - | (17.1%) | 3.6% | 3.5% | (6.5%) | (17.9%) | - | - | - |
Cafe24 Co., Ltd. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| LP Direct, PIPE | Completed | Cafe24 Co., Ltd. | - | ||||||||
| LP Direct, PIPE | Completed | Cafe24 Co., Ltd. | - | ||||||||
| Buyout | Completed | Feelway | - |
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Cafe24 Co., Ltd. - employee data
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