BrightRock Life Ltd

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BrightRock Life Ltd - overview

Established

2011

Location

Sandton, -, South Africa

Primary Industry

Insurance

About

Founded in 2011 and based in Sandton, South Africa, BrightRock Life Ltd. , operates as an insurance administration company that engages in providing insurance policies and coverage for funeral businesses. In February 2024, Sanlam Capital Markets fully acquired BrightRock Life Ltd for approximately ZAR 494 million. The company offers solutions for funeral parlours, including insurance administration, underwriting, and compliance support.


They focus on providing needs-matched services to funeral parlours, offering hands-on support and assistance. BrightRock policies allow customers to decide exactly how to cover different financial needs in the event of illness, injury, or death. Customers can choose the payout structure, coverage duration, and how their coverage should grow and change over time. Following the February 2024 acquisition, the company plans to further enhance its service strategies and continuously accelerate its business growth.


Current Investors

Sanlam Capital Markets

Primary Industry

Insurance

Sub Industries

Life Insurance, Insurance Intermediaries

Website

www.brightrock.co.za

Verticals

InsureTech

Total Amount Raised

Subscriber access only

BrightRock Life Ltd - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
LP DirectCompletedBrightRock Life Ltd-

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