Brand Networks, Inc.
Have updates for this profile? Please contribute data
= Subscriber Access Only
You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.
With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.
Brand Networks, Inc. - overview
Established
2006
Location
Boston, MA, US
Primary Industry
Software
About
Brand Networks, Inc. is a technology company that specializes in Employee Influencer Marketing, leveraging employee-generated content to enhance brand engagement and storytelling for businesses across various sectors. Founded in 2006 in Boston, US, Brand Networks, Inc. focuses on employee-generated content as a core component of its marketing strategy.
In February 2023, the company was acquired by Augeo Affinity Marketing, Inc. and Valor Siren Ventures, which will enhance its position in the clean room data revolution industry. The firm's founders include Jamie Tedford and Mike Garsin, with Angelo Valenza currently serving as CEO. Brand Networks has successfully completed a total of 3 deals, with its latest funding round being a Growth round in which it raised USD 68.
00 mn from AEA Investors. Brand Networks specializes in Employee Influencer Marketing Technology, with a focus on employee-generated content (EGC). Its platforms, such as BN Influencer and BN AdTech, empower employees to create authentic content for brands while combining advertising expertise with AI-driven solutions for effective campaign planning. The company's offerings cater to global brands in North America, Europe, and Asia, aimed at enhancing local marketing efforts.
Brand Networks generates revenue through subscription-based services and partnerships, offering products like BN Influencer and BN AdTech as part of client marketing strategies. Clients typically engage in annual subscriptions for platform access, which include tools for content creation and campaign management tailored to their branding needs, enabling businesses to execute local and national campaigns through a unified platform. Following its acquisition in February 2023, Brand Networks plans to leverage its new partnership to strengthen its market presence in the clean room data revolution industry. The recent funding will be utilized to support new product development and expand into additional markets, enhancing its service offerings and geographical reach.
Current Investors
Valor Equity Partners, Augeo Marketing, Double M Partners
Primary Industry
Software
Sub Industries
eMarketing/Digital Marketing, Education & Training Services, Social Networking & Communication Platform, Sales & Marketing Software
Website
www.brandnetworksinc.com
Verticals
AdTech, Artificial Intelligence, Cloud Computing
Company Stage
Mature - Buyout
Total Amount Raised
Subscriber access only
Brand Networks, Inc. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Buyout | Completed | Brand Networks, Inc. | - | ||||||||
| Add-on, Trade Sale | Completed | Shift | - | ||||||||
| Growth | Completed | Brand Networks, Inc. | - | ||||||||
| Add-on, Trade Sale | Completed | Optimal, Inc. | - | ||||||||
| Growth | Completed | Brand Networks, Inc. | - |
Displaying 1 - 5 of 5
Time to go Pro
Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.