Bottled Water and Coffee Delivery Operations of Matilija Pure Water

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Bottled Water and Coffee Delivery Operations of Matilija Pure Water - overview

Established

1922

Location

Santa Barbara, CA-California, US

Primary Industry

Power & Utilities

About

Matilija Pure Water is a provider specializing in bottled water and coffee delivery services, as well as advanced water treatment solutions for residential customers in California. Matilija Pure Water was founded in 1922 in Santa Barbara, US, focusing on water treatment and delivery operations. The company was acquired by DS Waters of America, Inc. in May 2013 as part of a strategic deal to enhance its market position.


The founder's history details are not provided, nor are there mentions of subsidiaries or prior companies. Matilija Pure Water Systems specializes in custom filtration systems for residential customers in Santa Barbara and Ventura Counties. Their offerings include water softeners, reverse osmosis drinking water systems, and salt-free conditioning systems. The company provides maintenance and repair services to ensure optimal system performance, targeting homeowners facing hard water and poor water quality issues.


Matilija Pure Water Systems generates revenue through direct B2C sales of water treatment systems and services, focusing on individual homeowners. Revenue comes from flagship products like five-stage reverse osmosis systems and premium water softeners, alongside maintenance programs and water quality testing services, accommodating various purchasing preferences and budgets. Matilija Pure Water plans to innovate with new products aimed at enhancing water treatment solutions, although specific release dates are not detailed. The company seeks to expand into new markets beyond California but specific regions are not mentioned.


Recent funding from the acquisition will likely support these growth initiatives, particularly in scaling operations and product development.


Current Investors

DS Services of America, Inc.

Primary Industry

Power & Utilities

Sub Industries

Water & Sewer Utilities

Website

www.getpurewater.com

Company Stage

Add-on

Total Amount Raised

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Bottled Water and Coffee Delivery Operations of Matilija Pure Water - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
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