Birches Health

Birches Health is a US-based company focused on providing specialized treatment and counseling for individuals dealing with gambling addiction and related behavioral challenges. Founded in 2023 and headquartered in Phoenix, US, Birches Health offers virtual counseling and treatment services for gambling addiction. The company has undergone a strategic pivot to emphasize online care, becoming a key player in the field. The founder, whose previous entrepreneurial endeavors are not documented, established the company to address the rising need for such services.

In August 2025, Birches Health raised USD 10 mn in Series A funding led by AlleyCorp, with participation from investors including Will Ventures, Defy. , Haystack, and Operator Partners. This round effectively brought their total amount raised to USD 10 mn. Birches Health specializes in providing comprehensive treatment and counseling services for individuals affected by gambling addiction and related behavioral issues.

Their core product offerings include virtual counseling sessions, problem gambling assessments, and personalized treatment plans, all designed to foster healthier relationships with gambling and other compulsive behaviors. By leveraging a network of licensed counselors who are experienced in treating gambling disorders, Birches Health ensures that clients receive tailored support based on their unique needs. The services cater to a diverse clientele, including individuals grappling with gambling addiction, their families, and partners seeking assistance. The company operates primarily in the United States, offering convenient online care that allows clients to engage with their counselors from the comfort of their homes.

Birches Health generates revenue through a model that emphasizes direct-to-consumer service delivery. Clients typically access counseling services through individual appointments, which may be covered by insurance, allowing many patients to incur little to no out-of-pocket costs. The company’s focus on virtual counseling aligns with current market trends favoring telehealth solutions, facilitating a streamlined appointment process that accommodates clients' schedules. In addition to standard assessment and counseling sessions, Birches Health may offer subscription-based access to ongoing support and resources for clients actively engaged in recovery.

The combination of these services positions Birches Health as a valuable resource for individuals seeking effective treatment for gambling addiction and related behavioral issues. Birches Health plans to utilize the recently raised USD 10 mn from its Series A funding to accelerate the expansion of its network, train clinicians, improve clinical outcome tracking, and grow partnerships with private and state health plans. The company aims to introduce new products aimed at enhancing client support in the coming years while looking to expand its market reach within the US and potentially into other regions by 2026.