Betterness, Inc.

Based in the US, Betterness, Inc. specializes in augmented wellness through its innovative AI platform that enhances health management by providing personalized insights derived from user health data. Founded in 2024, Betterness, Inc. operates from Miami, US, focusing on enhancing health management through AI technology.

The company has completed one deal to date, with its latest funding round being a Seed round that raised USD 2. 5 mn. The founders and their backgrounds are not specified, but the company aims to innovate within the health and wellness sector. Betterness specializes in augmented wellness through its core product, Bett-i, an autonomous AI health intelligence platform designed to enhance individual health management.

Bett-i integrates a wide array of health data from connected devices like Apple Health, Oura, and WHOOP to provide personalized insights and recommendations. It helps users optimize nutrition, fitness, sleep, and mental well-being through real-time data analysis. Bett-i sends daily health briefs, manages lab orders, adjusts health protocols based on laboratory results, and automates workflows for health professionals, promoting proactive engagement. The platform serves individual users and health professionals, with offerings primarily in the United States and Europe.

Betterness generates revenue through a subscription-based model, where users and health professionals pay for access to Bett-i's services. This includes purchasing laboratory tests, utilizing personalized health protocols, and leveraging automated health management tools. The pricing structure accommodates various plans for individual users, health clubs, and medical offices, facilitating direct-to-consumer transactions and partnerships with healthcare providers. Bett-i's personalized health intelligence services are essential for user engagement and retention.

In April 2026, Betterness, Inc. secured USD 2. 5 mn in Seed funding from angel investors. The company plans to utilize this funding to build agentic infrastructure for the global health and wellness industry and expand its product ecosystem.

Future growth strategies include launching new products aimed at enhancing user experience and expanding into new markets beyond the current US and European presence.