Bellroy Pty Ltd

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Bellroy Pty Ltd - overview

Established

2010

Location

Melbourne, VIC, Australia

Primary Industry

Consumer Products

About

Founded in 2010 by Andy Fallshaw, and based in Melbourne, Australia, Bellroy Pty Ltd operates as an online retailer that designs and produces a range of luxury retail products such as durable and sustainable carry goods. In April 2019, Silas Capital and other investors invested USD 8 million in Bellroy Pty Ltd. The firm’s product range includes men's leather wallets, bags, pouches, phone cases, key covers, and work and travel accessories. Moreover, the firm offers tech accessories and travel and work gear, in addition to premium, lite, value sets, venture, and other use-based products, using materials like eco-tanned leather, recycled fabrics, and plant-based materials.


The company sells its products globally and online through its website and digital marketplaces such as Amazon and Tmall.


Current Investors

248 Growth Partners, Silas Capital

Primary Industry

Consumer Products

Sub Industries

Recreational Hobbies & Sporting Goods, Accessories, Recreational Product Stores

Website

www.bellroy.com

Verticals

E-commerce, Manufacturing

Company Stage

Mature - Growth Capital

Total Amount Raised

Subscriber access only

Bellroy Pty Ltd - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
GrowthCompletedBellroy Pty Ltd-
GrowthCompletedBellroy Pty Ltd-

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