Belli Welli, Inc.

Belli Welli, Inc. specializes in health-focused products aimed at improving digestive health. Their offerings are particularly attractive to consumers seeking vegan and gluten-free solutions for gut-related issues. Founded in 2020, Belli Welli, Inc.

is based in Marina del Rey, US. The company focuses on creating wellness products designed to alleviate digestive concerns. Belli Welli has successfully completed 5 funding deals, with the most recent deal occurring on October 21, 2024, when they raised USD 10 mn in Series B funding from Invus, bringing the total amount raised to USD 10 mn and its current valuation to USD 54. 75 mn.

The founders include Katie Wilson, Nicholas Wilson, and Tyson Woeste. Belli Welli specializes in creating health and wellness products aimed at alleviating digestive issues and promoting overall gut health. Their primary offerings include a range of flavored drink powders, designed to be vegan and gluten-free, appealing to a diverse consumer base with dietary restrictions. These powdered drinks provide relief from bloating and constipation while delivering enjoyable flavors like Watermelon, Peach Mango, and Cucumber Lime Mint.

Targeted towards health-conscious individuals and families, Belli Welli products are available in the United States and Canada through online sales and physical retail locations. Belli Welli generates revenue primarily through direct-to-consumer sales of its drink powders, available for single purchase or through a subscription service that offers discounts on recurring orders. Individual flavors like Peach Mango or Watermelon are priced at USD 22. 99 per unit for a specified number of servings.

The subscription model fosters customer loyalty with a 20% discount for ongoing orders. This business approach effectively serves both individual consumers and health-focused retailers, enhancing Belli Welli's brand presence through a robust online presence and customer testimonials. In October 2024, Belli Welli, Inc. raised USD 10 mn in Series B funding from Invus, which will support the development of new products and expansion into new markets.

The company is actively designing additional flavors and formats of its drink powders, with plans for new product launches in 2025. Belli Welli aims to penetrate the European market by the end of 2025, expanding its geographical reach to cater to a broader audience seeking digestive health solutions.