Belli Welli Inc.
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Belli Welli Inc. - overview
Established
2020
Location
West Hollywood, CA, US
Primary Industry
Food
About
Based in Los Angeles, California, United States and founded in 2020 by co-founders' Katie Wilson (CEO), Nicholas Wilson and Tyson Woeste. Belli Welli, Inc. focuses on creating wellness products designed to alleviate digestive concerns. In October 2026, Belli Welli, Inc.
raised an undisclosed amount of venture debt funding from Assembled Brands. BelliWelli provides daily fiber gummies, flavored and unflavored fiber powders, on-the-go stick packs and product bundles. Its formulations combine fiber with probiotics, collagen and electrolytes to support digestion, regularity, hydration and daily fiber intake. Products are developed with doctors, third-party tested for active ingredients and produced in a certified GMP facility.
The company generates revenue from consumer sales of fiber gummies, powders, stick packs and product bundles through its e-commerce website and retail distribution. Its website offers individual products and discounted introductory orders, while its store locator documents physical retail availability. In October 2026, the company was also described as operating through Amazon, TikTok Shop and its own direct-to-consumer website. The company will use the October 2026 funding to increase production and inventory for new retail clients while strengthening its marketplace and direct-to-consumer business.
Current Investors
Pareto Holdings, Rose Street Capital, 51 Ventures
Primary Industry
Food
Sub Industries
Health Foods & Nutritional Supplements
Website
www.belliwelli.com
Verticals
E-commerce
Company Stage
Series B
Total Amount Raised
Subscriber access only
Belli Welli Inc. - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Venture Debt | Completed | Belli Welli Inc. | - | ||||||||
| Series B | Completed | Belli Welli Inc. | - | ||||||||
| Series A | Completed | Belli Welli Inc. | - | ||||||||
| Unspecified Round | Completed | Belli Welli Inc. | - | ||||||||
| Seed | Completed | Belli Welli Inc. | - |
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Belli Welli Inc. - employee data
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