Baseus

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Baseus - overview

Established

2019

Location

Shenzhen, Guangdong, China

Primary Industry

Consumer Products

About

Based in Shenzhen, China, and established in 2019, Baseus is an electronic product brand that is integrated with R&D, design, production, and sales of consumer electronic products. It has served more than 50,000 clients, such as BMW, OMRON, and Lenovo. It has more sales channels, including Tmall, Jingdong, Pinduoduo, Douyin, Amazon, and AliExpress. In April 2023, Baseus raised series A funding co-led by new investors CICC Capital and Shenzhen Capital Group, with participation from other new investors Gaorong Capital, and Yuexiu Industrial Investment Funds Management.


In December 2023, the firm closed a series A+ funding. Baseus provides electronic products, which can be divided into chargers, mobile power, smart audio, smart clean, energy storage power, car peripherals, office products, and other accessories. Chargers include the gallium nitride series, super silicon series, fast charging series, wireless charger, data cable, and desktop charging series.


Current Investors

China International Capital Corporation, Yuexiu Industrial Investment Funds Management, Gaorong Ventures

Primary Industry

Consumer Products

Sub Industries

Accessories, Consumer Electronics, Household Appliances

Website

www.baseus.cn

Verticals

E-commerce

Company Stage

Series A

Total Amount Raised

Subscriber access only

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