Barion Payment Inc.

Barion Payment Inc. specializes in digital payment solutions, enhancing financial transactions for businesses and consumers through innovative technologies and secure platforms. Founded in 2015 and headquartered in Budapest, Hungary, Barion Payment Inc. provides digital payment services including the Barion Smart Gateway and Barion Wallet.

The company has undergone no significant pivots and operates independently. Tamas Biro is the founder, and Sándor Kiss serves as the CEO. In June 2020, Barion raised EUR 2 million in Series B funding led by Financial Services Capital, bringing the total amount raised to EUR 2 million through 4 deals. Barion offers a comprehensive suite of digital payment solutions aimed at streamlining financial transactions for businesses and consumers.

Core products include the Barion Smart Gateway for online payments and the Barion Wallet for secure transactions via email. The company also provides analytics tools such as Barion Metrics and Barion Pixel, enabling businesses to optimize operations and marketing strategies. Barion serves a diverse clientele, including merchants and e-commerce platforms across Hungary, Austria, Slovakia, and Germany, addressing the demand for efficient and secure payment processing. Barion's revenue model is based on transaction fees collected from merchants using their payment gateway.

In 2023, the company generated revenue amounting to EUR 4,845,810. 60 with an EBITDA of EUR 1,604,665. This includes fees applied during customer purchases through Barion's services and complemented by pre-made plugins for platforms like Shopify and WooCommerce. Following the Series B funding round in June 2020, Barion plans to utilize the EUR 2 million raised to enhance their product offerings and expand into new markets.

The company is focusing on developing additional features for their payment solutions and aims to increase their presence in more European countries. Specific timelines for product launches and market expansions are yet to be disclosed.