Bare Performance Nutrition, LLC
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Bare Performance Nutrition, LLC - overview
Established
2012
Location
Round Rock, TX, US
Primary Industry
Food
About
Bare Performance Nutrition is dedicated to creating high-quality performance nutrition and health supplements designed for athletes and fitness enthusiasts seeking to enhance their physical performance and recovery. Bare Performance Nutrition specializes in performance nutrition supplements. Founded in 2012 by Nick Bare in Round Rock, Texas, USA, the company has focused on direct-to-consumer sales. In February 2022, Bare Performance Nutrition was recapitalized by Tejas Investment Partners, although financial terms were not disclosed.
The founder has not been specified in the available data. Bare Performance Nutrition (BPN) specializes in performance nutrition and health supplements, offering a diverse portfolio that includes products designed to enhance endurance, strength, and recovery. Their core product offerings consist of powders, gels, and hydration mixes, which are formulated to support athletes in achieving their performance goals. These products are rigorously tested for quality and banned substances, ensuring that users receive clean and effective nutrition.
BPN caters to professional athletes, fitness enthusiasts, and the general active population, with their products aimed at addressing specific needs such as energy enhancement during workouts, recovery post-exercise, and overall health support. The company distributes its products primarily in North America, with growing visibility in international markets, appealing to a broad audience that values high-quality, scientifically-backed nutritional support. Bare Performance Nutrition generates revenue through direct-to-consumer sales, primarily via their online platform, where customers can purchase individual products or subscribe for regular deliveries at discounted rates. The company offers a membership program that provides members with an ongoing discount on product subscriptions, fostering customer loyalty and repeat business.
Transactions typically involve customers purchasing flagship products such as the G. 1. M Sport Endurance + Electrolytes and Whey Protein Powder, with pricing structures reflecting the premium quality of these items. BPN emphasizes convenience and accessibility, offering subscription models that ensure consistent supply for users committed to their fitness journeys.
This model not only secures a steady revenue stream but also enhances customer engagement through exclusive access to promotions and product launches.
Current Investors
Tejas Investment Partners
Primary Industry
Food
Sub Industries
Clothing, Health Foods & Nutritional Supplements, Web Applications, Search Engines
Website
www.bareperformancenutrition.com
Verticals
E-commerce, Manufacturing
Company Stage
Mature
Total Amount Raised
Subscriber access only
Bare Performance Nutrition, LLC - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Recapitalisation | Completed | Bare Performance Nutrition, LLC | - |
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