Automotive Mediaventions BV
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Automotive Mediaventions BV - overview
Location
Amsterdam, -, Netherlands
Primary Industry
Marketing/Advertising
About
Automotive Mediaventions BV, based in the Netherlands, specializes in providing innovative digital marketing solutions tailored for the automotive industry, enhancing visibility and lead generation for businesses. Founded in Amsterdam, Netherlands, Automotive Mediaventions BV offers digital marketing services for automotive companies. The company has pivoted to focus on consumer-centric platforms. The founder, whose history in the automotive sector is notable, established a vision for connecting buyers with vehicle listings.
The company operates from its headquarters in Amsterdam. Automotive MediaVentions specializes in comprehensive digital marketing solutions for automotive companies in the Netherlands. Their primary products include Gaspedaal. nl, a powerful search engine for second-hand vehicles; AutoTrack, which has been facilitating car purchases for 25 years; and AutoWereld.
nl, a platform for selling used cars with a vast inventory exceeding 270,000 listings. These services target the Dutch automotive market, addressing consumer needs and offering tools for businesses to enhance their visibility and lead generation. Automotive MediaVentions generates revenue through partnerships and advertising placements across its platforms. The business model revolves around B2B transactions where automotive companies pay for leads and advertising services.
Clients engage in structured agreements, including subscription-based services for premium listings or advertising across Gaspedaal. nl, AutoTrack, and AutoWereld. nl, driving quality traffic to clients' websites and facilitating sales conversions. Automotive Mediaventions plans to launch new products aimed at enhancing user experience and optimizing lead generation.
The company is targeting expansion into new geographical regions, particularly focusing on the broader European market by 2025. Recent funding will be utilized to support these initiatives, particularly for developing innovative technology solutions and scaling their marketing efforts.
Primary Industry
Marketing/Advertising
Sub Industries
eMarketing/Digital Marketing, Automobile Dealerships
Website
www.automotive-mediaventions.nl
Verticals
AdTech, E-commerce
Total Amount Raised
Subscriber access only
Automotive Mediaventions BV - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on, Corporate Carve Out | Completed | Gaspedaal.nl | - | ||||||||
| Add-on, Corporate Carve Out | Completed | AutoTrack | - |
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