AURA B.V.

AURA B. V. , based in South Africa, is a technology platform that provides comprehensive emergency response services, democratizing access to security and medical assistance across various markets. Founded in 2017 and headquartered in Johannesburg, South Africa, AURA B.

V. operates as a technology platform focused on emergency response services. The company raised ZAR 270 million in Series B funding in May 2025, co-led by Cathay Capital and Partech, contributing to its overall fundraising of ZAR 270 million. No notable pivots or changes in business operations have been reported.

AURA offers a technology platform that connects users to a network of vetted security and medical response teams, ensuring immediate assistance during emergencies. Its services cater to a wide range of clients, including individuals and organizations, in markets such as South Africa, Kenya, and the United Kingdom, focusing on enhancing public safety through quick and effective responses to incidents. AURA generates revenue through a subscription-based model that allows clients to access its emergency response services. The company partners with local response entities to create a streamlined connection between users and responders, facilitating efficient service delivery tailored to the diverse needs of its clients in different markets.

Following its most recent funding round on May 16, 2025, where AURA B. V. secured ZAR 270 million in Series B funding, the company plans to utilize these resources to support its expansion into the United States market. This funding will enhance AURA's capabilities and facilitate the introduction of new products aimed at improving emergency response services.