Audienz LLC

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Audienz LLC - overview

Established

2008

Location

Seattle, WA, US

Primary Industry

Marketing/Advertising

About

Founded in 2008 and based in Seattle, US, Audienz LLC specializes in enhancing channel partnerships through strategic programs, providing tailored solutions that drive growth and improve market visibility for technology vendors and solution partners. Audienz LLC is a strategic consulting firm focused on channel partnerships, established in Seattle, US in 2008. The company was acquired by The Channel Company in January 2021, enhancing its operational capabilities. The CEO, Linda Freybler, has a history of leading companies in the technology consulting space, contributing to Audienz's strategic direction and growth.


Audienz LLC specializes in delivering a range of strategic programs and services designed to enhance channel partnerships and drive growth for its clients. Its offerings include tailored strategies that connect organizations with their target audiences, focusing on channel strategy development, marketing enablement, change management, and analytics, all aimed at fostering effective collaboration within the channel ecosystem. The revenue structure of Audienz LLC is derived from various transactional models involving partnerships and B2B engagements. Clients engage through subscription-based services providing access to industry events, analytics, and content production, along with custom events and campaigns.


These offerings are designed to accelerate growth and visibility within the channel ecosystem, ensuring alignment with client goals. Following the acquisition on January 6, 2021, by The Channel Company, Audienz LLC aims to leverage additional resources and capabilities to support its growth. The company plans to develop new services tailored for emerging market demands and expand its geographical footprint, particularly targeting the North American and European markets by 2023. These growth initiatives will be supported by the complementary resources obtained through the acquisition.


Current Investors

The Channel Company LLC

Primary Industry

Marketing/Advertising

Sub Industries

Consulting Services, eMarketing/Digital Marketing, Advertising Agencies & Media Buyers

Website

www.audienz.com

Verticals

AdTech, Cloud Computing

Company Stage

Add-on

Total Amount Raised

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Audienz LLC - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
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