ATOBI ApS

Based in Copenhagen, Denmark, and founded in 2017 by its CEO, Jan Dahl Andersen, Atobi APS operates as a company that specializes in providing a real-time execution and collaboration platform for supply chain management, employee engagement, and customer interactions.. In July 2023, Atobi raised EUR 3. 8 million in venture funding, co-led by the Danish Export and Investment Fund and an individual investor. As of July 2023, the company serves its customers across Europe, the Middle East, Mexico, and Australia.

  Atobi APS offers a platform with features such as synchronized real-time execution, predictive analytics for early warning on market developments, and tools to engage and align the entire organization. Additionally, its collaborative sell-out solution enables retailers to reduce lost campaign sales, drive full-price sell-through, and implement partner benchmarking for mutual improvements. We also provide cost and margin optimization tools that eliminate lost campaign sales, protect margins, generate revenue from data monetization, and optimize trade terms and discount management. Lastly, its real-time insights feature offers live global insights, early warnings, people performance analytics, and KPI driver insights for decision-making.

The company plans to use the venture funding to strengthen its market position and accelerate international growth.