Atlanta Financial Associates, LLC

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Atlanta Financial Associates, LLC - overview

Established

1992

Location

Atlanta, GA, US

Primary Industry

Business Support Services

About

Atlanta Financial Associates, LLC is a financial services firm specializing in comprehensive wealth management, including financial planning, investment management, and tax strategies to assist clients in achieving their financial goals. Founded in 1992 and headquartered in Atlanta, US, Atlanta Financial Associates, LLC provides tailored wealth management solutions. In December 2020, the firm was acquired by Mercer Advisors Inc. , a portfolio company of Oak Hill Capital Partners.


The founder's history and details regarding previous ventures are not available. Atlanta Financial Associates, LLC offers a range of wealth management solutions that integrate financial planning, investment management, tax strategy, estate planning, and insurance services. Their approach is customized to meet the needs of individual clients, families, and businesses, focusing on high-net-worth individuals and business owners across the Southeastern and Northeastern United States. The firm operates on a fee-based revenue model, charging clients based on assets under management (AUM) or flat fees for advisory services.


This structure aligns their interests with those of the clients, facilitating long-term relationships and a steady revenue stream based on client portfolios. Following the acquisition in December 2020, Atlanta Financial Associates, LLC aims to leverage Mercer Advisors' resources for growth. Plans include launching new wealth management products and expanding services into additional geographic markets. Details on specific release dates or regions for expansion are yet to be disclosed, but the firm will utilize resources from the acquisition to support these initiatives.


Current Investors

Mercer Global Advisors Inc.

Primary Industry

Business Support Services

Sub Industries

Consulting Services, Financial Services

Website

www.atlantafinancial.com

Verticals

FinTech

Company Stage

Add-on

Total Amount Raised

Subscriber access only

Atlanta Financial Associates, LLC - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-onCompletedAtlanta Financial Associates, LLC-

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