Arep

Based in Saudi Arabia, Arep, operates as a platform to help researchers develop practical laboratory skills and source research materials. Based in Riyadh, Saudi Arabia and founded in 2023, Arep offers a platform for academic research and laboratory skills. The funding will be used to build new products, increase local market presence, and support future regional expansion. Arep operates as a holistic educational platform specifically targeting the fields of academic research and laboratory skills.

The core product offerings include the Arep Academy and the Arep Marketplace. Arep Academy provides expert-led courses designed to enhance practical laboratory techniques through cinematic learning experiences filmed in real lab environments. Meanwhile, the Arep Marketplace serves as a procurement solution for lab consumables and equipment, enabling users to shop efficiently by comparing products from trusted vendors. This marketplace addresses the need for researchers to streamline the purchasing process while ensuring access to high-quality materials.

Arep primarily caters to academic institutions, research organizations, and individual researchers across international markets, including North America, Europe, and the Asia-Pacific region. The revenue model for Arep encompasses multiple transaction structures tailored to its diverse client base. Clients, including academic institutions and individual researchers, engage in direct purchases of educational courses and laboratory supplies. Arep Academy follows a subscription or pay-per-course pricing plan, which varies based on the complexity and duration of the courses offered.

In contrast, transactions within Arep Marketplace follow a direct-to-consumer model, where users can purchase specific lab consumables directly from the platform. This integrated approach encourages users to buy associated lab materials alongside course enrollees, potentially enhancing the overall revenue stream through linked sales within its ecosystem. The company plans to build new products, increase its local market presence, and support future regional expansion.