Apptivate

Apptivate is a marketing solutions provider focused on mobile applications, specializing in influencer marketing that connects app developers to creators across various social media platforms. Apptivate operates a data-driven platform designed to enhance app visibility through targeted creator campaigns. The company raised Seed funding of USD 0. 03 mn from Kickstart Ventures in February 2013, marking its most recent deal.

Apptivate is headquartered in the Philippines. The founder's background and prior ventures are not specified in the available information. Apptivate specializes in creator-powered marketing solutions tailored for mobile applications. The core offering is a data-driven platform that connects app developers with high-performing creators across social media channels such as TikTok, Instagram, and YouTube.

Through targeted creator campaigns, Apptivate promotes mobile apps to engaged user communities, enhancing visibility, user acquisition, and retention rates. The company analyzes each app and its audience to align growth goals with suitable influencers, serving a diverse client base primarily in North America, Europe, and parts of Asia. In the most recent financial year, 2015, Apptivate generated revenue of USD 19,859. 20 and reported an EBITDA of USD -7,581.

20. The company generates revenue through partnerships with app developers who utilize its influencer marketing services, with a transactional structure based on performance metrics such as installs and user engagement. Following its Seed funding of USD 0. 03 mn raised in February 2013, Apptivate plans to leverage these resources to enhance its platform capabilities.

The company is focused on launching upcoming marketing products designed to improve influencer matchmaking and performance tracking. Additionally, Apptivate aims to expand its services into new geographic markets, though specific regions and timelines are not detailed in the current information.