App of Shine, Inc.
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App of Shine, Inc. - overview
Established
2016
Location
New York, NY, US
Primary Industry
Internet
About
App of Shine, Inc. is a digital platform focused on enhancing mental well-being through daily uplifting text messages and motivational content, cultivating a community centered around positivity. Founded in 2016 in New York, US, App of Shine, Inc. specializes in providing daily inspirational messages via text.
The company has made six deals, with its most recent funding round being a Series A of USD 5. 00 mn in September 2022. The company was co-founded by Garrett Godsey, Lily Mclaughlin, Marah Lidey, Mohamed Shaheen, and Naomi Hirabayashi, with Marah Lidey, Mohamed Shaheen, and Naomi Hirabayashi currently serving as the CEOs. Shinetext.
com offers a subscription-based service delivering daily motivational quotes and messages via text. This service is aimed at enhancing users' mental well-being and attracts a diverse clientele seeking personal development tools throughout North America and Europe. The revenue model for Shinetext. com is based on subscription fees collected from users opting to receive daily inspirational messages.
This approach ensures a consistent income stream as subscribers renew their plans, with various pricing options available for different message frequencies and content levels. Following a strategic acquisition by Headspace Health in September 2022, App of Shine, Inc. plans to leverage its resources to further close the equity gap in mental health. The company aims to expand its reach by developing new products that enhance its existing service and entering additional markets across North America and Europe.
The recent funding will support these initiatives, allowing for the scaling of operations and development of innovative offerings.
Current Investors
Comcast Ventures, Flybridge Capital Partners, BBG Ventures
Primary Industry
Internet
Sub Industries
Mental Health Services, Social Networking & Communication Platform, Web Applications
Website
www.shinetext.com
Verticals
Mobile Apps
Company Stage
Add-on
Total Amount Raised
Subscriber access only
App of Shine, Inc. - employee data
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