AB Tasty SAS
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AB Tasty SAS - overview
Established
2009
Location
Paris, -, France
Primary Industry
Software
About
Founded in 2009 by Alix Sagazan and Remi Aubert, and based in Paris, France, AB Tasty develops a brand and product experience optimization platform that helps businesses manage and personalize their featured products across all digital assets and channels. In October 2020, AB Tasty raised EUR 1. 5 million in Series D funding from returning investor Xange Private Equity. The firm’s partners include 3Q Digital, Accenture Song, Adobe Analytics, Arke, Commanders Act, etc.
As of July 2023, the firm operates from over 12 global offices and serves around 1000 enterprise clients, including Loreal, Lush, Clarins, Fenty, Jaguar, Cartier, Panasonic, etc. The firm offers an AI (artificial intelligence)-driven platform that offers experimentation, personalization, and feature management solutions to enable brands, marketing, product, and tech teams to create richer digital experiences for customers. The company provides tools that assist businesses in converting visitors to their websites, mobile applications, or email lists into clients, subscribers, or leads while providing tailored customer experiences that are in line with business KPIs.
Current Investors
XAnge , Kima Ventures, Omnes Capital
Primary Industry
Software
Sub Industries
eMarketing/Digital Marketing, Web Applications, Web Development, Analytics & Performance Software, Sales & Marketing Software
Website
www.abtasty.com
Verticals
Artificial Intelligence, Cloud Computing, E-commerce
Company Stage
Series D
Total Amount Raised
Subscriber access only
AB Tasty SAS - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on, Trade Sale | Announced | AB Tasty SAS | - |
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