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Type

Private Equity Firm

Location

Sonoma CA US

Alternative Asset Classes

PE

Established

2017

Firm Ownership

Independent Firm

Investment Team Staff

Total Staff

11
Founded in 2017, Sonoma Brands Capital is a private equity firm that focuses on investing in the growth sectors of the consumer economy. The firm aims to partner with bold, innovative founders in building the world’s next enduring brands across the physical and digital landscape. The firm invests mainly in the food, beverage, beauty, personal care, pet, home & lifestyle, apparel & retail, services, and consumer healthcare sectors.
Asset Class No. of Funds Currently Managed Funds Raised in Last 10 Years Est. Dry Powder Strategies
Private Equity 7 Early Stage, Early Stage: Start-up, Expansion / Late Stage, Growth, Venture (General)
Real Estate - -
Private Debt - -
Infrastructure - -
Natural Resources - -
Asset Class No. of Funds Currently Managed AuM Date of AuM Strategies
Hedge Funds 0 -

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8 Known Decision Makers

Contact Name Position Location Email Telephone Asset Class
Chief Financial Officer Sonoma, US PE VC
Founder & Managing Partner Sonoma, US PE VC
Managing Director Sonoma, US PE VC
Managing Director Sonoma, US PE VC
Managing Director Sonoma, US PE VC

Showing 5 of 8 known decision makers at Sonoma Brands Capital

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7 Private Capital Funds Managed

Fund Name Vintage Strategy Status Fund Structure Closed Size (MN) Target Size (MN) Primary Region Focus
Growth Closed Commingled North America
Venture (General) Closed Commingled North America
Co-Investment Closed Commingled North America
Venture (General) Closed Commingled North America
Venture (General) Closed Commingled North America

Showing 5 of 7 private capital fund managed by Sonoma Brands Capital

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2 Known Investors

Investor Number of Funds Type City Country Asset Class
2 Endowment Plan PE VC
2 Insurance Company PE VC

Showing 2 of 2 known investors in Sonoma Brands Capital funds

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