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Easy Asset Management

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Overview Known Decision Makers Hedge Funds Managed
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Type

Hedge Fund Manager

Location

Johannesburg ZA South Africa

Alternative Asset Classes

HF

Established

2004

Firm Ownership

-

Investment Team Staff

Total Staff

-
Easy Asset Management is a hedge fund management firm based in South Africa. The firm focuses on proprietary algorithm-based analysis and rigorous risk management. It aims to increase returns disproportionately to time using skill, innovation, and discipline. Headed by its Chairman Mark Barnes and CEO Charles Savage, Emperor Asset Management is a division of First World Trader which was founded in 2004. In 2023, the firm transitioned to a new identity, now known as "Easy Asset Management." This subsidiary of Purple Group Limited aims to bring together diverse investment management services under the Easy brand. After rebranding from Emperor Asset Management, it has been incorporated into the broader Easy Group, which features additional platforms such as Easy Equities and Easy Properties.
Asset Class No. of Funds Currently Managed Funds Raised in Last 10 Years Est. Dry Powder Strategies
Private Equity - -
Real Estate - -
Private Debt - -
Infrastructure - -
Natural Resources - -
Asset Class No. of Funds Currently Managed AuM Date of AuM Strategies
Hedge Funds 2 Long/Short Equity

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4 Known Decision Makers

Contact Name Position Location Email Telephone Asset Class
Fund Manager Johannesburg, South Africa HF
Junior Fund Manager Johannesburg, South Africa HF
Chief Executive Officer Johannesburg, South Africa HF
Special Operations,Purple Group Johannesburg, South Africa HF

Showing 4 of 4 known decision makers at Easy Asset Management

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3 Hedge Funds Managed

Fund Name Share Classes Inception Date Core Strategy Status Latest AUM
Long/Short Equity Active
1 Long/Short Equity Active
Long/Short Equity Liquidated

Showing 3 of 3 hedge funds managed by Easy Asset Management

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