Willow Industries, Inc.

Willow Industries, Inc. provides specialized cannabis decontamination solutions, utilizing advanced ozone technology to ensure product safety and quality for the cannabis supply chain. Founded in 2015, Willow Industries, Inc. is based in Denver, US, and focuses on cannabis decontamination solutions with no major pivots in business strategy reported.

The company was co-founded by Jason Ellsworth and Jill E. , with Jill E. serving as the CEO. Willow Industries has attracted attention in the investment community, securing USD 2.

000 mn in Series A funding in February 2022, involving investors such as HALLEY Venture Partners, LAGO Asset Management, Phyto Partners, and The Panther Group. This funding marks the total amount raised by the company to USD 2. 000 mn over the course of its operations. Willow Industries specializes in cannabis decontamination and remediation solutions, prominently featuring their flagship product, the WillowPure systems.

These systems utilize ozone technology to effectively eliminate microbial contamination from cannabis flower, hemp, and trim without compromising product quality, flavor, or effect. The company also offers the HALO terpene infusion system, designed to enhance the natural terpene profile of cannabis products. Willow's services extend to microbial analysis and management plans, assisting businesses in targeting contamination at the source. Their client base primarily includes food and agriculture businesses engaged in the cannabis supply chain, focusing on markets across North America, particularly in states with established cannabis industries such as Colorado, California, and Oregon.

Willow Industries operates on a B2B model, providing its products and services to businesses within the cannabis industry through direct partnerships and service agreements. Their revenue streams include sales from the WillowPure systems, complemented by consulting services designed to address microbial contamination. Standard service packages typically include on-site assessments and ongoing support, with premium offerings enhancing staff training and in-house procedural development. The company structures its client relationships through tailored service agreements that may involve multi-month programs, ensuring continuous operational excellence in contamination management.

Specific pricing details for individual products and services are established within these collaborative agreements, allowing for a customized approach to meet the varying needs of their clients. In February 2022, Willow Industries, Inc. raised USD 2. 000 mn in Series A funding to support its national and international growth plans.

The company intends to utilize the funding to develop upcoming products and expand into new markets. Specific details regarding the launch of new products or targeted geographic regions for expansion have not been disclosed, but the funding will facilitate strategic initiatives aimed at enhancing their market presence.