Stareep

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Stareep - overview

Established

2025

Location

Shenzhen, Guangdong, China

Primary Industry

Consumer Products

About

Stareep, based in Shenzhen, China, specializes in developing innovative sleep solutions that enhance sleep quality and wellness through advanced sleep masks and cushions. Founded in 2025 in Shenzhen, China, Stareep focuses on creating sleep enhancement products. The company has conducted one funding deal and raised CNY 100 million in its latest funding round on January 5, 2026, bringing the total amount raised to CNY 100 million and the current company valuation to CNY 1,000 million. Yuex Sleep specializes in the development and manufacturing of innovative sleep solutions designed to enhance sleep quality and overall wellness.


Their core product offerings include advanced sleep masks and cushions, employing cutting-edge materials to promote comfort and relaxation during sleep. These products are engineered to address common sleep-related issues such as insomnia and discomfort while sleeping. Target customers include individual consumers looking for personal sleep enhancements, as well as businesses in the hospitality industry seeking to improve guest experiences. Yuex Sleep products are marketed primarily in North America and Europe, catering to a growing demographic that prioritizes sleep health and well-being.


Yuex Sleep's revenue model is structured around direct-to-consumer sales and partnerships with retailers and wholesalers. Customers can purchase sleep solutions either through physical retail locations or online platforms. The company offers various pricing plans tailored to different product lines, including flagship items known for their quality and innovation. This structure allows for flexibility in reaching a broader audience, including individual consumers and larger institutional clients, such as hotels and wellness centers, seeking bulk purchases to enhance their service offerings.


In January 2026, Stareep raised nearly CNY 100 million in venture funding from undisclosed investors. The company will use the funding for AI sleep algorithm research and development, the construction of a full-scenario smart home ecosystem, and nationwide channel expansion. Stareep is focused on introducing new products aimed at enhancing sleep quality and expanding its market presence in North America and Europe.


Primary Industry

Consumer Products

Sub Industries

Furniture

Website

www.yuexsleep.com/

Verticals

Artificial Intelligence, IoT (Internet of Things), Manufacturing

Company Stage

Early Stage

Total Amount Raised

Subscriber access only

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