Raya Holding

Raya Holding is a diversified company functioning across technology, manufacturing, and business process outsourcing, providing innovative solutions that enhance customer services and promote a cashless economy through fintech. Founded in 1998 and headquartered in 6th of October City, Egypt, Raya Holding operates across several sectors, emphasizing technology and manufacturing services. The company has undergone strategic pivots to enhance its market offerings but has not publicly disclosed any significant changes in its operational structure. Abhinav Shah, one of the founders, alongside a team of executives including Alejandro Silberstein, leads the company.

Raya Holding delivers a broad array of services with a strong focus on technology, manufacturing, and business process outsourcing. Its core offerings encompass advanced contact center services, thus improving customer experiences, and it holds a prominent position in the distribution and retail of consumer electronics and fast-moving consumer goods. Furthermore, the company provides fintech solutions through its Aman brand, aiming to foster a cashless society. In partnership with LG, Raya is notable for manufacturing home appliances for the MENA region and serves a diverse client base across Egypt, Saudi Arabia, and other MENA countries, catering to both B2B and B2C segments.

In 2019, Raya Holding reported a revenue of USD 11,198,474,269. 90 and an EBITDA of USD 737,295,108. 10. The company's revenue streams are generated through various transaction models, including partnerships and direct sales in consumer electronics and appliances, typically acquired via retail outlets and wholesale agreements.

Its flagship revenue products include sophisticated contact center solutions and financial services from Aman, targeting evolving customer requirements.