Picanova

Picanova is a specialized printing company offering customizable photo products, including canvases, mugs, and gifts, primarily through its online platform, catering to both individual consumers and businesses. Founded in 2006 by Philipp Muehlbauer, Picanova is based in Cologne, Germany, and operates primarily in the customizable photo printing sector. The company has completed a total of three funding deals, the most recent being in June 2017 when Evoco acquired a minority stake in Picanova from Capnamic Ventures and Ventech, although financial terms were not disclosed. Picanova specializes in high-quality printing services, offering a diverse range of customizable products primarily focused on photo prints and personalized gifts.

Their core product line includes photo canvases, acrylic glass prints, aluminum composite prints, photo mugs, mousepads, soft photo blankets, puzzles, and cushions. Each product is manufactured using advanced printing technologies in their German facility, ensuring superior quality and vibrant color accuracy. End users of Picanova’s products typically include individual consumers looking to decorate their homes or offices, as well as businesses seeking unique promotional items or corporate gifts. The company targets various geographical markets, including Germany, Austria, Switzerland, and other countries within the European Union, making their products widely accessible to a European customer base.

In 2021, Picanova reported a revenue of EUR 217,127,849 and an EBITDA of EUR 8,988,386. 2. The company operates a direct-to-consumer model through its online platform, enabling customers to upload personal images for printing. The pricing structure varies by product type, with photo canvases starting at approximately EUR 28.

90, acrylic glass prints from around EUR 29. 90, and custom photo mugs beginning at EUR 19. 90. A robust logistics network allows for rapid fulfillment, with many products shipping within 24 hours of order placement.

While specific upcoming product launches have not been detailed, Picanova is focused on expanding its reach into new geographic markets beyond its current European bases. The funding received in June 2017 will be utilized to support this growth strategy and enhance its product offerings. The company aims to establish a stronger presence in additional European markets, targeting expansion by the end of 2023.