Performance Media Deutschland GmbH

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Performance Media Deutschland GmbH - overview

Established

2005

Location

Hamburg, -, Germany

Primary Industry

Marketing/Advertising

About

Performance Media Deutschland GmbH is a digital marketing firm that offers a wide range of services designed to optimize marketing efforts for businesses through data-driven strategies and consulting. Founded in 2005, Performance Media Deutschland GmbH is based in Hamburg, Germany. The company specializes in providing digital marketing services, focusing on tailored solutions for its clients. The CEO is Axel Schönau, one of the key figures in the company's development.


The firm raised venture funding from Rocket Internet SE in September 2007, marking its only known investment round, with a total of 1 deal reported by the firm. Performance Media Deutschland GmbH provides a comprehensive suite of digital marketing services. Its main offerings include strategy and consulting, media management, brand creation, and advanced data solutions. The firm collaborates with clients to create customized marketing strategies across various sectors such as social media, SEO, programmatic advertising, and content production.


It serves a diverse clientele in Germany and the broader European Union, utilizing technology and data to enhance customer engagement and optimize marketing performance. In 2014, Performance Media Deutschland GmbH reported a revenue of EUR 41,768,737. 90 with an EBITDA of EUR 873,907 for the same year. The company's revenue model includes consulting fees, project-based engagements, and ongoing service agreements, reflecting its focus on delivering tailored solutions to clients.


Looking ahead, Performance Media Deutschland GmbH aims to introduce new digital marketing products and services to enhance its portfolio. The company is targeting expansion into additional European markets by 2025, leveraging its previous funding round from September 2007 to support these initiatives and broaden its service offerings. The firm intends to utilize data-driven insights to refine its strategies and meet the evolving needs of its clients.


Primary Industry

Marketing/Advertising

Sub Industries

Market Research & Consulting, eMarketing/Digital Marketing, Advertising Agencies & Media Buyers, Digital Media

Website

www.performance-media.de

Verticals

AdTech

Company Stage

Unspecified Round

Total Amount Raised

Subscriber access only

Performance Media Deutschland GmbH - financials

Fiscal Year EndedDec 31, 2006Dec 31, 2007Dec 31, 2008Dec 31, 2009Dec 31, 2010Dec 31, 2011Dec 31, 2012Dec 31, 2013Dec 31, 2014
Revenue (USD)----25,940,472.942,639,777.9---
% Revenue Growth (YoY)-----64.4%---
EBITDA (USD)---206,996.31,939,866.64,367,140.6---
Operating Income (USD)---183,752.51,906,652.54,287,158.2---
Operating Margin----7.4%10.1%---
% EBITDA Margin----7.5%10.2%---
NET Income (USD)71,934.7378,2632,073,672.2143,287.51,303,9232,815,385.2---
% Net Margin----5.0%6.6%---

Performance Media Deutschland GmbH - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Add-on, Trade SaleCompletedSevenval Technologies GmbH-
BuyoutCompletedSevenval Technologies GmbH-

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