MotionLED Technology Group Ltd.
Have updates for this profile? Please contribute data
= Subscriber Access Only
You are viewing a preview of this profile. Request a Preqin Pro demo for full access to all profiles and underlying data.
With Preqin Pro, you gain an unobstructed view of all alternative asset class activity across institutional investors, fund managers, funds, portfolio companies, deals, exits, and service providers.
MotionLED Technology Group Ltd. - overview
Established
2013
Location
Hong Kong, -, Hong Kong SAR - China
Primary Industry
Software
About
MotionLED Technology Group Ltd. specializes in designing and manufacturing ultra-thin outdoor LED advertising screens, focusing primarily on applications within the transit industry. Founded in 2013 and headquartered in Hong Kong, MotionLED Technology Group Ltd. develops innovative advertising solutions for the transit sector.
The company raised USD 0. 5 million in financing on October 5, 2016. The current CEO is Graham Skelton. MotionLED Technology specializes in the design and manufacturing of ultra-thin outdoor LED advertising screens, primarily for the transit industry.
Their flagship product, BusLED, launched in 2017, features scalable landscape digital advertising panels mounted on the sides of buses. The company also offers a cloud-based content management platform, AdCast, for real-time content delivery and performance monitoring, targeting transport media advertising across various vehicles, including buses, trains, trams, and taxis. MotionLED Technology generates revenue through its proprietary products and services, primarily focusing on B2B transactions with transit operators and advertising agencies. Clients utilize the AdCast platform for content management, which is essential for operating their digital advertising panels, including the BusLED product line.
Revenue is derived from subscription models for accessing AdCast, as well as partnerships for deploying advertising panels on transit vehicles. Pricing structures are tied to leasing or installing BusLED panels and managing advertising content through AdCast. MotionLED Technology Group Ltd. aims to enhance its product offerings and expand its market presence.
The company is in the process of developing new advertising solutions, with plans to introduce additional innovative products targeted for launch in by 2024. With the recent funding of USD 0. 5 million, the company intends to support these initiatives and drive expansion into new geographic markets, specifically targeting urban centers across Asia and Europe.
Primary Industry
Software
Sub Industries
Electronics, Hardware, Sales & Marketing Software
Website
www.motionledtechnology.com
Verticals
AdTech
Company Stage
Early Stage
Total Amount Raised
Subscriber access only
Time to go Pro
Get Preqin Pro for unrestricted access to 600,000+ detailed profiles on fund managers, investors, funds, companies, and other alternative asset players. Unlock exclusive data on future plans, company financials, fundraising history, track records, and more.