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  1. Products
  2. Solutions
  3. Insights+
  4. News & content
  5. About
  1. Launch

Metricool Software, SL

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Year established

2015

Location

Madrid Spain

Primary Industry

Software

About

Based in Madrid, Spain, and founded in 2016 by CEO Juan Pablo Tejela and co-founder Laura Montells, Metricool Software, SL, operates as a developer of social media management tools for connecting clients to social networks and platforms to get automated content management. In October 2022, Metricool Software, SL, raised EUR 5 million in venture funding from Axon Partners Group.   Metricool Software, SL, provides a wide range of productivity tools such as analytics, reports, Looker Studio, hashtag tracker, Chrome extension, AI assistant, smart links, content planner, competitor analytics, inbox management, and ad management. The company allows users to connect with their social media accounts, such as Instagram, Tik Tok, Twitter, Facebook, Twitch, YouTube, Google Business Profile, LinkedIn, and Pinterest. As of 2023, the firm offers mobile applications for Android and IOS for smartphone users. The company generates revenue based on a subscription model and charges USD 18 monthly for the starter package. The firm charges USD 45 for the advanced package and USD 139 monthly for the enterprise package.
Current Investors
Axon Partners Group

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Primary Industry
Software
Sub Industries
Content Management Software, Application Integration Software, Analytics & Performance Software
Website
www.metricool.com
Verticals
Cloud Computing, Mobile Apps
Company Stage
Early Stage
Total Amount Raised
Subscriber access only

Deals

Deals Type
Add-on, Trade Sale
Deal Status Target (s) Deal Date Investor(s) Seller(s) Deal size (Mn) Enterprise value (Mn) Post-money valuation (Mn) EBITDA multiple (x) Revenue multiple (x) Lead partner (s)
Completed Metricool Software, SL 17 Sep 2024
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